Choosing a restaurant location

Here is a fast-casual restaurant entrepreneur from Austin, TX describing his thought process for selecting a new location for his Korean BBQ concept called Chi’ Lantro.

Franchisors of retail concepts will provide the minimum standards for location selection (# parking spots, demographics, visibility, passing traffic counts, etc.), but this video can be a good “gut” check on the soft considerations in evaluating a potential location.

Refreshing disclosure of performance

Bahama Buck’s provides an informative summary on their webs ite of average gross sales along with average percentage costs. I wish all franchisors provided more transparency likes this. I do believe it would benefit the franchisor and speed up the sales process. You wouldn’t buy a stock security on a U.S. exchange without financial disclosures, would you?

source: (scroll down to the “Numbers” section to view these details):


…and gaining. Despite a sluggish economy, Bahama Buck’s average store sales have increased 101.95% since 2008. We’ve got something people crave and we’re the absolute best at it.


Impressed? So are our competitors. Simple, focused inventory allows us to enjoy the lowest food and paper cost in the industry. Now that’s impressive.


Dare to compare. Clearly one of the highest profit margins in the frozen dessert industry. In fact, it’s nearly twice as high as the QSR industry.

Please Note: The averages are based on a 52-week annual period from January through December 2016 as published in Item 19 of our 2017 Federal Disclosure Document. Average Unit Sales Volume for stores in the top 25% is $621,736; stores in the top 50% is $537,410; stores in the top 75% is $481,202; and all stores combined is $424,170. *The audited corporate locations do not pay the 6% Royalty Fee, but the value has been included in the expenses to reach the posted 21.13% average net profit (Corporate locations average net profit were 27.13%). Other financial performance representations are contained in Item 19 of the Franchise Disclosure Document. A new franchisee’s results may differ from the above represented performance. There is no assurance that you will do as well and you must accept that risk.

*This is not an offer to sell you a franchise. An offering is made by prospectus only in the form of a Franchise Disclosure Document (FDD).

Pie Five – closes locations and is reportedly struggling

Top your own pizza prepared “Chipotle Style” is a great concept and is hear to stay.

However, Pie Five, a big player in the space from RAVE Restaurant Group (formerly named Pizza Inn), is having trouble. Two locations in Colorado Springs closed within a year of opening. Franchisees closed locations in Chicago and Minnesota, too. The franchisor closed 10% of its company-owned stores this year. The lower-than-expected sales and repeat visits were blamed on the brand and store design, with franchisees claiming it was tough to stand out in a crowded pizza market. They also accused the franchisor of misrepresenting sales numbers.

One franchisee that owns 7 locations in the midwest is suing the franchisor, for misrepresentations. A big thorn is this:

…the suit claims Pie Five’s food supplier, Performance Food Group, doesn’t provide fair pricing to franchisees. According to NRN, Pie Five collects a 2.5 percent rebate on food that Performance sells to its franchisees.

Ouch!  That adds up when you are barely breaking even and you can’t reduce your food costs.

Frankly, I’m a bit surprised at Pie Five. They started off strong. The store style was nice and modern, but the final pizza quality was lacking. Just about everyone I knew that ate there said is no better than “average” with somewhat dry crust, and that won’t inspire repeat visits or groups spending $8 a person for pizza. With foodies experiencing hand-crafted Neapolitan style pizza using the delicate ’00’ flour, you gotta up your game Pie Five.

Blaze Pizza has the makings of a winner in this category, excellent product and excellent dough, despite the baking method that depends on an attentive pizza attendant with long peel.


25 Units of Mod Pizza Planned for Colorado


Mod Pizza assembly line. source:
Mod Pizza assembly line. source:

A franchisee is planning to open 25 Mod Pizza locations in Colorado over the next few years. This segment has been growing rapidly, with contenders Blaze Pizza from Wetzel Pretzel founders and Pie 5 from Pizza Inn corporate. I’ve tried them all and Blaze Pizza does have the best tasting and textured dough. Blaze bakes pizza in a Woodstone oven which gives it a different taste profile from the conveyor belt bakes from Pie 5. It is less efficient in the Woodstone oven, and consistency does suffer when 15 seconds can make the pizza go from perfect to burnt, but the vast majority turn out well baked. Any of the concepts are a safe bet at this point. Expansion through delivery, especially through services like Uber Eats, will help this business model. I’d buy it!

Amazon and Best Buy Enters Used Video Game Trading

updated Sept 29, 2016: GameStop’s stock price increased 24% since July 2009, Nasdaq is up 225%, S&P 500 is up 136%. I’m sure the stock performance of GameStop somewhat tracked the performance of retail gaming chains. Recent earnings calls list new and used game sales down a little less than 10%. Downloading games directly and RedBox certainly has weighed on its earnings and risk. The “I wouldn’t buy it” for the industry is still my opinion after 7 years.

Originally published July 9, 2009 introduced used game trading in March 2009, and now Best Buy is testing video game trade ins.  Competition isn’t always a bad thing, but in this instance Game Stop and Play N’ Trade’s sales are going to be heavily diluted. Below was Game Stop’s response in the Best Buy article:

GameStop spokesman Chris Olivera declined to comment specifically on Best Buy’s test, but he indicated GameStop’s more than 6,000 stores have advantages over self-service ventures.”Trading in used games and consoles is a highly-assisted activity,” Olivera said in an emailed statement. “We are very confident in our model that allows for our expert associates to help consumers trade in product, a fact not addressed with a self-serve process.””Likewise, GameStop has over 12 years of skin in the game and understands the highly-regulated business of pawn and resale laws that vary not only from state-to-state, but municipality to municipality,” he added.

Young kids have been self-trained to research and buy online for the best price. I wouldn’t bet on kids paying a premium for simple trade-in transaction. Sorry Play N’ Trade and Game Stop.  One angle these speciality stores could still exploit is providing its customers with in-store use of expensive assets, particularly renting by the hour very high-end immersion and 3-d gaming equipment.

Tim Horton’s wants to eat Panera’s breakfast

tim-hortons-insidePanera Bread had its origin in St. Louis in 1987 where it is still called St. Louis Bread Company. Tim Horton’s, a fast service coffee and donuts shop with limited sandwiches, doesn’t care about the heritage and is planning to open 40 units in St. Louis and pushing more out nationwide through franchising. There have been mixed reviews stemming much from low brand recognition in a crowded market. I as a consumer look forward to more good fast morning options.




Wendy’s Sees Best Growth Since 2005

Some of Wendy’s initiatives seem to actually be working. They have modernized their design and led a good marketing campaign around the pretzel bacon burger. I’d be feeling better if I was a franchisee.

  • Wendy’s (WEN) says company-owned same-store sales increased 3.2% in North America during Q3 and franchise-owned stores improved 3.1%.
  • The two-year stack for same-store sales was 5.9% to mark the best growth since 2005.
  • The restaurant operator improved its margins with a favorable sales mix and lower paper and beverage costs factoring in. (PR)
  • Company-operated North America restaurant margin was 15.6 percent, compared to 13.9 percent last year. The margin improvement was due to a favorable sales mix, with lower paper and beverage costs, partly offset by a 100 basis-point increase in commodity costs.

From a press release:

CEO says “Our Image Activation program, which started in 2011, has accelerated over the past two years, producing increased traffic and higher sales,” Brolick said. “We have developed a standard ultra-modern design with optional upgrades that provide investment flexibility to meet the needs of our diverse system. We are confident our solutions will work for 85 to 90 percent of our franchisees.”

The Company is offering an incentive program to qualified franchisees commencing Image Activation restaurant reimages during 2013. About 100 of these restaurants are currently in various stages of active process, and the Company believes most of them will be open or under construction by the end of 2013.

In addition to the expected 2013 increase in Image Activation new builds and reimages, the Company continues to expect further acceleration in Image Activation reimages for both Company-operated and franchise restaurants during 2014.


Hello READERS! Sorry for the downtime. I had a new baby and ignored this site for a few months. I am updating some technology so the site will be a bit bare for a few days. Things will be back to normal by Monday. Thanks for your patience.

Macaroni Grill acquiring units

Dallas-based Romano’s Macaroni Grill (a Brinker Intl restaurant) is buying four locations from a bankrupt franchisee. The locations are in San Francisco Bay (3) and Seattle (1). The parent company now owns all but five of its 200+ Romano’s Macaroni Grill restaurants.

There has been a movement of public companies selling corporate owned units to franchisees, but now I’m seeing more examples of franchisors acquire units from franchisees. The reason is probably driven mostly by low valuations of the acquired businesses.

Act of Valor – great movie to keep things in perspective

Today I rented online and watched the movie Act of Valor ($4 on Amazon Instant Video or iTunes). I was humbled and proud to watch the preparation and risks these Navy SEAL heroes take to protect our country. The movie put me in the right frame of mind to reflect on my own priorities and work to eliminate the unnecessary complications in life. 

The movie ended with a powerful poem from Native American Shawnee Chief, Tecumseh:

So live your life that the fear of death can never enter your heart. Trouble no one about their religion;respect others in their view, and demand that they respect yours. Love your life, perfect your life, beautify all things in your life. Seek to make your life long and its purpose in the service of your people. Prepare a noble death song for the day when you go over the great divide.

Always give a word or a sign of salute when meeting or passing a friend, even a stranger, when in a lonely place. Show respect to all people and grovel to none.

When you arise in the morning give thanks for the food and for the joy of living. If you see no reason for giving thanks, the fault lies only in yourself. Abuse no one and no thing, for abuse turns the wise ones to fools and robs the spirit of its vision.

When it comes your time to die, be not like those whose hearts are filled with the fear of death, so that when their time comes they weep and pray for a little more time to live their lives over again in a different way. Sing your death song and die like a hero going home.

Wise words that I plan to keep close to my heart.

2013 Papa Johns Franchise Incentives, similar to last year

Papa Johns is again offering incentives to new franchisees this year. This looks to be the same as last year. There are tight timing issues with opening to hit the incentives qualificaitons.

  • No franchise fee ($25,000 value);
  • $50,000 in equipment, including two Middleby-Marshall ovens, which may be purchased by the franchisee for $50 after operating for three years;
  • A royalty waiver for up to 18 months; and
  • A $3,000 food credit with PJ Food Service, which operates Papa John’s fresh dough and food distribution quality control centers, for each restaurant that opens at least 30 days prior to the scheduled opening date.

Unintended Franchise Killer – Street and Rail Construction Projects

Imagine you have the perfect location for your franchise near a stadium with lots of pedestrian traffic. You spend $450,000 to get your first franchise built and ready. Opening week was wonderful with sales of $12,000 and subsequents weeks continue on with profits. Then, a major light rail construction project starts out front and blocks your sidewalk. After a few weeks of jack hammers and tarps blocking views, nobody is venturing down your way because they don’t want to deal with the noise and nuisance. The construction project lasts for 8 months.

A similar story has happened in Minneapolis, MN in an area called “Stadium Village” near Target Field. Quiznos couldn’t afford to stay open. Independent fast food places such as Hot Diggity Dog and Leo’s Burritos also shut down with no word whether they will reopen.

This is a really unfortunate and sad situation. These projects are often years in the making so perhaps the franchisee should have anticipated this development. Nevertheless, with strict operating rules in a franchise agreement there is not much the franchisee can do to adjust operations.

Passion for Managing Process v. Entrepreneurship

I like the way this article in the NY Times described a requirement to be successful as a franchisee:

For someone who really has a passion for managing a process, though, investing in franchises can be so lucrative that that extra spark [entrepreneurship] may not matter.

I’ve heard several franchisors speak at the National Restaurant Association conferences and have worked with others as their attorney, and some failure and poor sales is attributed to failure to “follow the system”. I’m sure the franchisees would disagree, but I believe there is on some level truth in this failure to “follow the system” particularly in regards to marketing/sampling, cleaning and training.

“Following the system” is a little misleading though, because most of the franchisees technically are following the book, but the passionate and efficient execution is not there by the franchisee and their staff. Are the work areas and customer areas always clean even if you are following the operation manual’s cleaning schedule of “every 20 minutes walk through” of the dining area? Is the customer service respectful and prompt? Is the quality of product or service at least meeting the expectations of the customer? Is security monitored and threatening enough to ensure customers and staff are not stealing?

I would also add that franchisees need to be leaders. They must be able to handle the moment in front of customers and employees, run effective meetings, and be articulate motivators that can instill at least mild passion in staff to do the right thing. If you are meek and weak, you will be taken advantage of. But, don’t worry, it’s not you, it’s like that throughout the animal kingdom. But you probably shouldn’t be a franchisee.

Entrepreneurship requires the above traits as well. But, innovation is the element a franchisee is not empowered to really drive (it’s controlled by the franchisor), BUT an entrepreneur is required to drive innovation to survive.