Author Topic: Searching for insights good/bad on Blimpies?  (Read 4990 times)

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Offline BAMAPG

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Searching for insights good/bad on Blimpies?
« on: June 25, 2005, 07:09:24 PM »
I am considering a Bilmpies in a Wal Mart. Would love to hear from those with personal exp wit Blimpies. Their pitch seems good. I have never owned a franchise. I was quoted total cost as a % of sales would be about 57 % - this would cover lease, food cost, help etc......... Just seems very low to me.
Thans for your help

Offline Franchise Pundit

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« Reply #1 on: June 25, 2005, 09:51:46 PM »
I don't have too much opinion on Blimpies specifically.  But first you should decide whether you want to work at the location fulltime, and what would be a fair total compensation if you do.  Then consider what your annual return would be if you didn't invest in a franchise, but rather took a another job and invested your total investment in a market/bond portfolio earning a conservative 9-10% per year.  Am I making sense?  If you Blimpies won't pay you a decent salary AND you aren't profiting 10% per year on your invested capital, you taking a suckers bet on the franchise.

A lot of people selling just want to get out from underneath the obligations of the franchise, that is why most cannot recoup their total upfront investment.

It helps to look at the prices other Blimpies sell for.  But here is some info for you to consider:

Take a look at this Blimpies resale:
http://www.businessesforsale.com/advert206138.aspx

Below is a copy:
-----------------------------

Franchise opportunity
Dallas Fort Worth - Fort Worth, Texas, United States
Financials
 Asking price:   $40,000
 Sales revenue:   $161,000
 Net profit:   $30,000
 Furniture/Fixtures value:   $35,000
 Inventory/Stock value:   $1,000
   
Franchise terms
10 percent of revenue reported manually by the owner is collected weekly by Blimpies.
Business description
Blimpies is a national franchise and this store has been in this location for 11 years. The current owner has owned it for the last 5 years. American Airlines, Sabre and now Bank One are the major employers in the area. In fact, Bank One just established a 2,500 person facility behind this location. Most of the people who work in this area are familiar with this Blimpies. This location tends to do particularly well with the lunch crowd, but has slower weekends. Their volume increases with the temperature. As it gets hotter outside, people turn away from the hot food at Wendy?s and Jack in Box and turn to subs and wraps. The low carb solutions help drive traffic.

Blimpies provides marketing materials every couple of months to its franchises. This owner distributes those flyers directly to the office buildings surrounding the location. This has proved effective and is very inexpensive.

Most of the equipment is 5 years old or less, except for the freezers. The equipment in the facility is worth approximately $35,000. The location is clean and neat and the d?cor is modern. Pictures are available for those interested.

The owner works in the store and is supported by 1 to 2 other employees between 11AM and 2PM, Monday through Friday. The store is open 10 AM to 7PM, seven days a week.

Blimpies provides 1 week of training in Atlanta, and this will be mandatory for any new owners. The existing owner will handle the transfer and associated paperwork. The buyer will need to provide a transfer fee of 5% to Blimpies directly.

Financially, the store is profitable, and business is picking up. The Bank One facility helps and American Airlines and Sabre employees are returning to work. In 2003, they grossed $140,000 with an estimated net income of $7,000. In 2002, they grossed $161,000 with net income of $6,000. In 2001, they grossed $219,000 with $48,000 in net income. In 2000, they grossed $193,000 with $31,000 in net income. These numbers come from the LLC tax returns. The owner took home additional salary and cash which is not documented. The register tapes are available and they show an average of $500/day in sales. The monthly costs of the business include: $2,000 for food, $1000 for employees, $1,353 lease, $500 electric, $40 garbage, $40 phone and $37 insurance. Blimpies collects 10% per week based on the sales reported by the owner. In other words, Blimpies does not have integrated cash registers at this store.

The owner works full time at American Airlines and needs a break from managing a job and the business. His family has invested in the hotel business and he wants to participate.
General information
Years established:   11
Employees:   3
Trading hours:   10 AM to 9 PM, seven days a week
Real Estate
Lease
Lease terms: $1353 per month. This includes water.
Location
This store is located in a strip center with 7-11 and some other small retailers near the DFW airport. Blimpies is a national franchise and this store has been in this location for 11 years. The current owner has owned it for the last 5 years. American Airlines, EDS, Sabre and now Bank One are the major employers in the area. In fact, Bank One just established a 2,500 person facility behind this location. Most of the people who work in this area are familiar with this Blimpies. This location tends to do particularly well with the lunch crowd, but has slower weekends. Their volume increases with the temperature. As it gets hotter outside, people turn away from the hot food at Wendy?s and Jack in Box and turn to subs and wraps. The low carb solutions help drive traffic.
Expansion potential
The buyer could invest in more franshises.
Competition / Market
In this area, Wendy's, Jack In the Box, 7-11, Subway, Chinese restaurant.
Support & training
Blimpies requires new owners to participate in one week's training in Atlanta.
Reasons for selling
the owner works full time at American Airlines and needs a break from managing a job and the business.
Financing available
The owner will not finance, but this is bankable

-----------------------------------------------
Here is another Blimpies for sale:
Business Started: 2003
Gross: $315,000+
List Price: $190,000
Great local establishment at very busy intersection in one of Georgia's fastest growing counties. The site has been ranked in the top 10 of the state since opening in 2003.
Facilities: 1000+ sqft end cap in extremely busy strip mall with patio seating
----------------------------------------------

Here is a report that includes some Blimpie info:
http://www.worldfranchising.com/top100franchises_data.pdf

----------------------------------------------

Here's another for sale ad I found:

Location: New York
Industry: Food and Beverage > Other Food and Beverage
 
Business Summary
 
FINALLY A BUSINESS REALLY PRICED TO SELL. ONLY 80,000 FOR THIS ESTABLISHED BLIMPIES!!! They are located on a very busy shopping street in the boroughs of New York City. The business is situated near many other National Retailers, a High School, as well as several large Apartment Buildings. TREMENDOUS Pedestrian Traffic. This Opportunity will not last for a more aggressive management team can easily propel the company s revenue and profits. Please refer to listing number 4057 when inquiring about this opportunity.

 
BizQuest ID: 743571
Seller ID: 4057
 
Financials
 
Asking Price: $80,000
Gross Revenue: $400,000
Cash Flow: $40,000
Inventory: $2,000 (Included in Asking Price)
FF&E: $125,000 (Included in Asking Price)

Offline BAMAPG

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« Reply #2 on: June 26, 2005, 10:32:45 AM »
Thanks for the information. I have just left a major comapny, not my choice, and have a few bucks in a qualified IRA, I have been told I can access some of it100-200k  for a busness, I am havng the process researched by my broker and a cpa to ensure it holds up legally. Every Blimpies I have seen there has been at least a reference to "compensation" not taxed. The one I am looking at would be a nw one in a Wal Mart so I a sure every dllar would be counted for since the lease is a % of sales on a sliding scale - up to 12% if the store does 59k plus a month which combined with the 10 royalty fee you have allocated 22% and have not bought food, power etc or employees.

I have also been considering openinga  tanning bed salon - I do not see value in a franchise - I can buy 10 beds installed for 90- 100k and have a 3,000 lease. Do you have any knowledge if a tanning salon returns a healthy profit.
Thanks
Tom

Offline Franchise Pundit

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« Reply #3 on: June 26, 2005, 01:23:38 PM »
Quote from: BAMAPG
Thanks for the information. I have just left a major comapny, not my choice, and have a few bucks in a qualified IRA, I have been told I can access some of it100-200k  for a busness, I am havng the process researched by my broker and a cpa to ensure it holds up legally. Every Blimpies I have seen there has been at least a reference to "compensation" not taxed. The one I am looking at would be a nw one in a Wal Mart so I a sure every dllar would be counted for since the lease is a % of sales on a sliding scale - up to 12% if the store does 59k plus a month which combined with the 10 royalty fee you have allocated 22% and have not bought food, power etc or employees.

I have also been considering openinga  tanning bed salon - I do not see value in a franchise - I can buy 10 beds installed for 90- 100k and have a 3,000 lease. Do you have any knowledge if a tanning salon returns a healthy profit.
Thanks
Tom
I know someone who ones several Executive Tan franchises in Chicago and he seems very happy.  He makes a growing portion of his income from self-tanning spary stations like Mystic Tan allowing him to charge $25/session.  You can make a hefty return in the tanning business with the right location (especially near universities) and promotions to obtain customers most efficiently.  The downside with tanning salons is customer turnover, customer loyalty is low, it is a commoditized offering (market price driven), and higher than average marketing expenses.  Some of the recent tanning franchises are quite elaborate and have rich ornate interior designs.  Those are tough to compete with unless you are the lowest cost provider.

Employee theft in a cash business is shockingly high but can be controlled a bit if you have an integrated electronic system that tracks tanning sessions to the customer's account.

If your expenses per month are $7,600 ($3,000 lease, $3,000 employee(s), $750 marketing, $350 bills/electric, $500 misc & working capital) and you want to earn 10% annual return on the $100K, you would need to do about 47 sessions per day averaging $6 per tan.  I don't know what the ratio of active customer to tans per day is, but surely you'll need hundreds of active customers to attain that.  Are you looking to buy yourself a job or are you looking to diversity your IRA investment?  You'll need to open and close the store everyday (unless you'll trust a $7/hr employee with keys) and spend time each week on marketing, accounting, auditing receipts, maintenance, etc.  As you know, your business will only have resale value (almost impossible to find buyers of used tanning beds) if you have a stable level of customers to support an owner operator's income.

I would fill out the paper work for several franchises in order to obtain their Uniform Franchise Offering Circular ("UFOC") and other materials to give yourself a better perspecitve on the business's operations (some franchises want you to sign a non-compete before obtaining the UFOC, don't do it!).  

I wish I could be more help than stating the obvious here.

Offline BAMAPG

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« Reply #4 on: June 26, 2005, 01:36:47 PM »
Thanks again. I am in the process of getting the UFOC from Blimpies. Not sure if the data will include many of the Walmart locatons. No doubt WalMart generates traffic just not sure how manypeople will be looking to stop for a sub on the way out. I can not imagine anyone coming to WalMart to get a sub - why fight the traffic.

The concern with the tanning bed is will it generate 200,000 or close to that in $ sales. I am not near a university but do have a major high school, high income area, no comtition to speak of - one place with 3 beds that are overpriced which has driven at least 2 friends to drive 20 minutes to another salon. I am not going to do a franchise if I go the tanning bed route - no one recoginzes the franchise names.
Tom

Offline Franchise Pundit

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« Reply #5 on: June 27, 2005, 11:02:22 PM »
I'm a Subway franchisee, which is very similar to Blimpie..the sales and profit figures I read in these posting are nonsense..I've been inside the sandwich industry for years..if an average traditional subway store makes anything less than $300,000 a year, then forget it..you wont make anything worth the time, and you're always a step away from bankruptcy in case of  competition opening close by..go to quiznossucks.com..take 30 minutes to read through..it might save your life savings..Subway, Quiznos, Blimpie are all the same..read and read and talk to people ..if you don't have the business experience in fast food to understand the meaning of sales, expenses, and profit figures when you read them and judge if they make sense or have been made up by the seller, and alot of them do, I advise you ask an accountant, not the franchiser, or the seller!

Offline BAMAPG

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« Reply #6 on: June 28, 2005, 09:03:33 AM »
Martin,

Thanks for the information. The Blimpies I am considering is going to be in a Wal Mart - from talking to another owner they are saying sales are running 7,500 to 8,000 a week. Taking those numbers into account plus the lease is 2% on the first $ 25,500 then 7 % up to 41,667.00 plus 850 to 1150 for utilities. Will the number play out to make decent profit - I have been told by one owner they will make 20 - 24% profit after paying themselves, husband and wife a small salary. Are they blowing smoke or not? I also have been told that subway is in a number of WalMarts - if so do you now how they are doing volume wise?
Thanks again

Offline Franchise Pundit

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« Reply #7 on: June 28, 2005, 11:35:09 AM »
7 TO $8000 in sales fits an above average Blimpie in a traditional location ( meaning a complete stand alone or inline store)..go to QSR magazine and see what's the average sales for a Blimpie, you will be suprised!
..in general you will make 45c out of each dollar you make over your break even point assuming you are not paying yourself, and you work 30 or so hours a week. so figuring out break even point is very important..for a Subway in my area its around $5000/week ..but you are locating inside a Walmart! if you make half the sales you would be quite lucky..same deal you're talking about here is offered to Subway..feedback from some stores in Walmarts says sales can be very low, others are flat average for that can of location..nothing to suggest this is a good deal..Ask how much your walmart is doing in sales..anything less than $50 million a year, and you might as well forget it..you wont get the traffic needed to survive..in case of Blimpie and Subway always consider the worst case scenario and calcualte the risk you are welling to take from there....average Subway where i live makes less than $5000 a week, according to Subway figures..meaning: anyone doing average is barely breaking even!

Offline BAMAPG

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« Reply #8 on: June 28, 2005, 08:54:49 PM »
Thanks again Martin. I am trying to talk to 3 or 4 current Blimpie /Wal Mart owners to see how they are doing. Thansk to you I will be able to ask theright questions.  Seems like people may want to get the stores open then sell them - I saw one on sale today for $389,000, did not say if it was a subway or a blimpies.
You mentioned break even point being $5,000.00 - and then you would keep approx 45% of sales. What %of sales goes to food in an average store and then what % do you spend on labor? How many hours do you spend in the store?
Thanks
Tom

Offline Franchise Pundit

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« Reply #9 on: June 28, 2005, 11:52:05 PM »
Tom:
 I think the problem with the break-even point is that most new comers ignore it all together, and just look at the total sales figure, and multiple it by what they think is the profit percentage..this line of thinking costs a lot of people dearly ..consider this: a Subway making  5000/week in sales is not really making anything in profit in average..another making 6000/week is making around 23,000/year in profit, not worth the trouble for most people, and still another making 7000/week is making 47,000/year in profit, and that might be acceptable..just a thousand dollars more or less in sales can make you or break you! Yes, your break even point inside Walmart will be less than average, but you should make every effort to figure it out before paying anyone anything in this deal!

food costs in the sub industry runs around 28 to 33% in average..which is fine unless you have to depend heavily on discount offers to bring in customers, which on the long run will kill your profit..labor, including your own ( always give your self at least $7/h when doing profit math) is around 18 to 26%..I used to spend 40 to 50 hours in my store when i started..now after years i cut down to half..
Be careful with Walmart deals..Walmart wont accept your proposal unless you pay fees ( refundable, but takes months), so as Blimpie..and even when Blimpie tells you it's almost certain you will get it..don't believe it, yet..Walmart has the upper hand....I've seen it with Subway over and over...hope this helps you, and anyone reading, make a wise decision..good luck..

Offline Franchise Pundit

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« Reply #10 on: June 29, 2005, 12:37:03 AM »
Wow, this is a great thread.  Thanks guys!
-Debbie

Offline BAMAPG

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« Reply #11 on: June 29, 2005, 07:12:25 AM »
Thanks Martin. I have thought about being the ant in the 1,000lb Gorilla's home. I discovered last night that the 2 stores available near me in St Augustine are going to be 900-1200sft vs the normal Wal Mart Blimpie being 1900 - 2200 sft. The lease %, the utility cost  is the same -go figure. I really appreciate you % for food and labor - a Blimpies person had said "I think the total cost, lease food labor et....... totaled 57 - 59% which I found to be hard to believe. I am wanting to buy a business but I am not goin to be stupid about it. For example one person is selling a convience store and he stated he made 14,000 a month from a car wash - I thought he number was high so I decided to go by the store and watchfor an hour or so - no cars were washed while I was there.

Have you had any other business that you would suggest.
Tom

Offline Franchise Pundit

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« Reply #12 on: June 30, 2005, 01:31:54 AM »
Tom:
 I think you did the right thing.. franchisees usually agree to a store inside a near by Walmart cause they are told if they wont open there another franchisee will, which will cut down on their existing store sales, otherwise I dont think anyone will bother paying that kind of money for such a terrible location..
i tried web design and computer graphics business..not bad, very low startup cost, easy to setup a company, but takes time to generate significant profit..

Offline Paul Steinberg

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« Reply #13 on: November 11, 2005, 11:47:50 PM »
Endervelt is out (although apparently still a major investor), and there is a federal lawsuit in Connecticut brought by some of Blimpie's area developers who allege that Blimpie has not been paying them; Blimpie acknowledged financial problems. How serious the cash flow issue is not certain, but it is a cautionary note for any prospective franchisee.

Offline Franchise Pundit

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« Reply #14 on: November 13, 2005, 10:10:22 PM »
I would love to see Blimpie's books.  With such a large number of franchisees, it would seem the fee income generated for Blimpies creates an incredibly high return annuity.  I'm not terribly familiar with Blimpie's operations or continued costs with franchisees, but I would think support is minimal and sometimes actually create additional consulting revenue.