Discount hair cutting businesses such as Best Cuts and Fantastic Sams have always been remarkably profitable ventures. Two years ago a lawyer I knew purchased a Sports Clips franchise for his wife to run. He’s a smart and guy and did a lot of due diligence before hand. I can see how a themed hair salon for men featuring sports, large T.V.s, news, and manly decor can attract a steady flow of men willing to pay an extra $5 for a haircut. There’s even one called Roosters Men’s Grooming Centers that describes their business as the following:
Stocked with leather chairs, men’s magazines and TVs tuned only to news or sports…Customers at Roosters get a free beverage of their choice (including beer) and a free shoeshine. For many services such as hair coloring and waxing, separate rooms are used for privacy.
Is a guy more likely to go to a place with big screen TVs blasting sports and news, and specially catered mens attributes? Of course. Is it more fun for a dad to take his kids there for a cut? Yes. I’d strongly consider buying a franchise in this mass appeal niche, especially over the traditionals – Fantastic Sams/Best Cuts/Hair Cuttery/etc.