Written on April 13, 2005 at 8:46 am by

Copycat franchises

Filed under Gossip 6 comments

It’s amazing how similar some franchises look. Here are two lady-only fitness franchises – Liberty Fitness (left) and Curves (right) :

It looks like the identical building, identical machines, and identical recovery boards. I’m sure the corporate offices can tell you the difference between these franchises, but, more importantly, can potential customers tell the difference?

Similar Posts:

Article by Ryan Knoll

Ryan is an attorney and valuation specialist residing in Chicago. He chronicles his thoughts and research on FranchisePundit.com. You may reach him by email ryanknoll@gmail.com or mobile telephone 312-715-8115. Read 448 articles by
6 Comments Post a Comment
  1. Devon Baumann says:
    April 13, 2005 at 12:32 pm

    How come there are no hot women like that where I work out? hehe.

    Reply
  2. Steph. says:
    April 13, 2005 at 12:52 pm

    who is copying who? who came first? Curves or Liberty Fitness? weird.

    Reply
  3. Ryan says:
    April 14, 2005 at 10:23 am

    Curves was started more than ten years before Liberty Fitness. Curves was started in 1992, franchising began in 1999. Liberty was founded and started franchising in 2002.

    the Franchise Pundit

    Reply
  4. Anonymous says:
    April 14, 2005 at 11:24 am

    looks like fun i guess?!?!

    Reply
  5. Ryan says:
    April 15, 2005 at 1:17 am

    They are all smiling for the camera ;)

    the Franchise Pundit

    Reply
  6. Anonymous says:
    April 16, 2005 at 7:42 pm

    You’ve got to be kidding me. That’s not the same place? WTF?

    Reply

Leave a Reply




RSS Discussion Forum

  • Re: De-Identify February 7, 2012
    There are several issues here.1)   Ethics – though your franchisor may not have lived up to your expectations if they are meeting the letter of the law then I am not sure you have the moral upperhand.  If you signed on to pay and advertising fee without... […]
  • Re: De-Identify February 5, 2012
    it would be leaving early..Its a Franchise that has lost over 30 units in the past few years. and is not living up to what we bought into.. advertising fee's are not being used on anything for the franchisee. and there is no support from the franchise... […]
  • Re: De-Identify February 4, 2012
    Quote from: jerichox on February 01, 2012, 08:27:34 AMJust wondering if you guys think its a smart idea for a franchisee to de-identify his store? Also.. Franchises normally have a list of items that need to be changed to the color of ... […]
  • De-Identify February 1, 2012
    Just wondering if you guys think its a smart idea for a franchisee to de-identify his store? Also.. Franchises normally have a list of items that need to be changed to the color of the walls to the lights that hang.. How would you go about doing this.... […]
  • Re: franchise directory January 8, 2012
    Remember if  you approach a franchisor and that franchisor uses brokers you should be able to reduce your franchise fee by the price of the commision they would pay to a broker.    You have bargaining power before you sign the FA not after!!!!Moreover... […]

Blog Categories

Old Posts