I heard good reviews on a speech by Jerry Mitchell (a serial entrepreneur) so I checked out his web site.  His web site has many articles and “white papers” to browse that are geared towards young businesses.  A lot of it is elementary for most Franchise Pundit readers, but the “newsletters” and “white papers” sections of his web site, among others, has some worthwhile content for franchisees.

• Domain Names that include Franchisor’s Name - OK?
• Christmas Franchise
• Unpacking Franchise
• Example of making money in the franchise business
• Mobile Oil Changes