Boston’s ”Simply Done” Unpacking Service Now Franchising
The slogan of Simply Done is “Unpacking Made Easy†— and it is made easy for relocating executives, upsizing families, and downsizing seniors — even vacation homebuyers.
Sounds like an interesting niche if you have prior relationships or can secure large contracts. But, emove.com, started by U-haul, is a popular eBay-style web site to find movers and strong guys to help you unload a moving truck, move furniture, etc. emove and Simply Done target different customers, and Simply Done may want to take a page form the emove strategy book and create a similar auction and peer-review web site for high-end unpacking and decorating service.
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I have to move every few years with my company and I always have the movers pack and unpack. What the hell, the company is paying for it. I suppose I would prefer a Simply Done but no matter who unpacks me, if I didn’t unpack it, I can find anything. I also end up forgetting a ton of stuff I have because it was neatly put away and I had know idea it was there. So, I really don’t see the value right now, and if they Simply Done guys have to spend a lot of time explaining it to me, then that’s a difficult business to be in.