Fresh Casual a new category in restaurant franchises

Fresh Casual is a new segment in the restaurant industry that combines the upscale, quality experience of a casual dining setting with the quicker, faster growing fast casual service.

This new model is for those who want quality, fresh food without the fuss.

A new website has been launched called FreshCasual.com is an online publication dedicated to covering the fast growing fresh casual segment in the restaurant industry.

Some of the franchise brands that would be considered Fast Casual are:

Sandella’s Flatbread

Vapiano

Fresh City

Tossed

Cross posted at: Let’s Talk Franchising

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Article by Jim Coen

With over 25 years of franchise, marketing, and entrepreneurial experience, and the owner of Franchise Perfection, Jim Coen, brings key skills to franchise consulting for those interested in buying a franchise business opportunity. Jim has been a franchisee, worked for franchisors, ran a multi unit operation for a franchisee, and served as a franchise consultant matching candidates with the right franchise. At Franchise Perfection there is no perfect franchise, but there is always a perfect match. For over 20 years Jim worked with Super Coups. Super Coups is a MA based direct mail franchise business to business opportunity. Prior to Super Coups Jim successfully marketed franchises in the New England area for Uniglobe Travel Northeast a travel franchise, Merry Maids a maid cleaning franchise, & Emack & Bolio an Ice Cream franchise. Jim was the host of a popular radio show in the Boston Area called "Let's Talk Franchising" that was broadcast on AM 1060 WBIX The Boston Business Station. Jim currently serves on the Board of Directors of the New England Franchise Association (NEFA) www.nefranchise.org Read 51 articles by
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